Working for Meor Design in St Ives, I created a bespoke content plan for the St Ives Tourist Association website for 2018/19. The aim for this campaign was to create awareness and drive traffic to the website. I create bi-monthly blog posts that sit in the NEWS section on the SITA website and are then promoted on Facebook and Instagram with paid ads. This has created both an increase in likes and followers on social media and also an increase in visitors to the site.
I have completed all aspects of this campaign including creating the content calendar, commissioning the copy, picture research or commissioning photographers, uploading to Wordpress and creating social media promoted posts.
