I was Creative Director in the Brand Marketing Team for F&F at Tesco from August 2016 to September 2017 This involved liaising between the F&F Leadership team, the F&F Design and Merchandising teams, ODD London, F&F's designated Creative Agency, Marmalade PR and a production company to produce all marketing collateral for F&F Clothing both in the UK and internationally.
This included Seasonal Campaigns, In-store POS, TV, Direct Marketing, Magazine and Newspaper Ads, Website, E-commerce, Social Content and mini campaigns targeted around specific ranges for example Kids, Swim, Baby and F&F Active with Davina McCall.
